Monday, 28 December 2009


Back in the 1960s, when we lived at Jalan Wijaya, I loved Kelloggs Sugar Smacks. I can't remember what they tasted like but I do remember the reason why I liked them so much - the free gifts!
This cereal packet shows the cereal I remember the most and the free gifts, 'mini-models'. I wonder how many people remember these? There was a double decker bus, a penny farthing, a covered wagon, a locomotive, a steam engine and a car. We collected them all and I can even remember mum and dad having them on display in a cabinet in the front room! We'd get all our shopping from the little shop across the way from us at Jalan Wijaya and one reason I remember the cereal so much is that, one day, we bought a packet and when we got home, it was just full of ants! This 


happened often and I also remember it happening with meringues and any other sugary food. I remember saying to my mum to fish the free gift out before we took the cereal back to the shop but she wouldn't! When we got back to the shop, he just laughed and gave us another box. They were always quite happy about things and it was just a normal occurrence to them that something edible would attract ants.
I loved all the stuff we got from those shops including all the toys. I think all the cheap stuff, that cost next to nothing, impressed me the most. Everything seemed to be 'Made in Japan' in those days.

I think when you're a kid, cereal holds a fascination with you, especially the brightly coloured boxes and the free gifts from that time.
I think that cereal will always evoke my memory of us buying a box of ants at the coldstore in Malaya though!

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